ByBit Founder: I Survived the Biggest Crypto Hack and Still Had My Best Year | E168
ByBit Founder: I Survived the Biggest Crypto Hack and Still Had My Best Year | E168
Podcast1 hr 7 min
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Note: AI-generated summary based on third-party content. Not financial advice. Read more.
Quick Insights

Investors should prioritize Bitcoin (BTC) as a foundational wealth preservation asset, viewing price dips toward the $50,000 level as high-conviction buying opportunities for long-term holding. For yield-seeking investors, Ethena (ENA/USDe) remains a top-tier project, though users should monitor derivatives trading volumes as they directly sustain the platform's "delta-neutral" yield mechanism. As MiCA regulations limit leverage on centralized exchanges, expect a significant migration of trading volume toward decentralized platforms like Hyperliquid (HYPE). The Solana (SOL) ecosystem continues to be a primary hub for high-speed financial innovation, particularly through exchange-backed decentralized platforms like Byreo. Finally, look for growth in Real World Assets (RWA) and AI-driven trading agents, as the industry shifts toward tokenizing traditional assets and automating retail trade execution.

Detailed Analysis

Based on the interview with Ben Zhou, Co-founder and CEO of Bybit, here are the investment insights and strategic themes extracted from the discussion.


Bybit (Private Entity)

Bybit is a global crypto exchange that has recently transitioned from a derivatives-focused platform to a "one-stop" financial services hub. Despite a $1.5 billion hack in early 2024, the company reported its highest revenue year to date and filled the capital hole within eight months using company profits.

Strategic Pivot: Moving toward a "Unified Financial System" that merges banking, brokerage, and crypto exchange services. • Compliance Focus: Actively seeking licenses (like MiCA in Europe) and meeting with heads of state to integrate into the formal financial system. • AI Integration: The company has moved away from static business intelligence to an AI-driven "OpenClaw" system, giving every employee AI agents with internal API access to improve operational efficiency. • Formula 1 Partnership: Bybit spent $150 million over three years on a Red Bull F1 sponsorship but indicated they may not renew, as branding returns diminish over time and activation costs are high.

Takeaways

Institutional Maturity: Bybit’s ability to absorb a $1.5B loss and remain profitable suggests high capital reserves and strong cash flow, positioning it as a "too big to fail" entity within the crypto exchange landscape. • Product Expansion: Watch for Bybit to launch more traditional finance (TradFi) products, including stock trading, gold, and physical payment cards, as they aim to compete with traditional banks.


Bitcoin (BTC)

Sentiment: Bullish / Long-term Store of Value. • Strategy: Ben Zhou follows a "defensive" investment strategy, primarily buying Bitcoin to maintain wealth. • Price Action: He views dips (specifically mentioning the $50,000 level) as buying opportunities and intends to hold his position "forever."

Takeaways

HODL Strategy: For general investors, the CEO of a major exchange reinforces the "buy and hold" mentality for BTC as a foundational asset for wealth preservation.


Ethena (ENA / USDe)

Context: Bybit was an early backer and remains one of the largest exchanges for USDe liquidity. • Mechanism: Ethena uses a "delta-neutral" strategy, performing arbitrage on exchanges like Bybit to offer yield to holders. • Performance: Zhou identified Ethena as one of the three most successful projects to emerge from the recent market cycle.

Takeaways

Revenue Synergy: Ethena’s success is tied to high trading volumes on exchanges. As long as derivatives trading remains active, the yield mechanism for USDe remains viable. • Risk Factor: While Zhou noted a brief "de-peg" event in October, he remains confident in the project's long-term partnership with Bybit.


Hyperliquid (HYPE)

Context: A decentralized exchange (DEX) for perpetuals that has gained significant traction. • Competitive Landscape: Zhou does not view Hyperliquid as a direct competitor to Bybit because it serves a different niche: users seeking high leverage (which regulated exchanges can no longer offer) and those avoiding KYC (Know Your Customer) requirements.

Takeaways

Regulatory Arbitrage: Investors should note that as regulations like MiCA limit leverage on centralized exchanges (to 10x), volume is likely to migrate to decentralized platforms like Hyperliquid. • Risk Factor: Zhou warned that regulation may eventually "catch up" to decentralized platforms, potentially impacting their growth.


Investment Themes & Sectors

1. Real World Assets (RWA) & Tokenization

Insight: The industry is moving toward removing barriers between geographical locations. Tokenized assets are seen as the "money of the internet," allowing someone in Nigeria to have the same investment access as someone in New York. • Actionable: Look for growth in platforms that tokenize traditional assets (stocks, bonds, real estate).

2. AI-Crypto Convergence

Insight: Bybit is building "AI-ready" infrastructure. This includes AI sub-accounts with specific safety parameters (stop-losses, leverage limits) so that automated agents can trade without the risk of draining a user's entire wallet. • Actionable: The next wave of exchange growth will likely come from "AI Agents" trading on behalf of humans, rather than manual retail trading.

3. Solana Ecosystem

Insight: Bybit incubated Byreo, a spot DEX on Solana. Zhou noted that the synergy between centralized (CEX) and decentralized (DEX) liquidity is a key growth area. • Actionable: Solana remains a preferred chain for high-speed financial applications and exchange-backed experiments.


Risk Factors Mentioned

Third-Party Custody: The $1.5B hack occurred because of a vulnerability in a third-party wallet provider (Safe). Bybit has since moved to "Military Grade" cold storage (HSM) in physical vaults. • Regulatory Squeeze: New European regulations (MiCA) will force exchanges to limit product offerings (like high-leverage derivatives), which could lead to a temporary loss of retail users to unregulated DEXs. • AI Security: Zhou expressed concerns about the security of AI agents having access to internal enterprise data, noting that "water-sealing" and internal servers are necessary to prevent data leaks.

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Episode Description
Ben Zhou, co-founder and CEO of Bybit, reveals how he led the company back from the biggest crypto theft in history - filling the $1.5 billion hole in just 8 months while still paying bonuses and dividends. THE SHIFT NEWSLETTER 💡Go beyond the mic - subscribe to The Shift, my new weekly newsletter where I share the uncut stories, raw takes, and behind-the-scenes notes from When Shift Happens: https://www.kevinfollonier.com/crypto-web3-newsletter ___________ PARTNERS 🚀 Jupiter is the most used Decentralized Exchange in Crypto and the largest DEX by volume on Solana: https://jup.ag/ 💳 KAST lets you manage and spend stablecoins or crypto with a Visa Card or Apple Pay. Live in 100+ countries: https://go.kast.xyz/VqVO/SHIFT 🔓 Trezor offers the safest cold-storage wallets for crypto and true financial independence.  Buy with 10% off (promo code in video): https://trezor.io/?transaction_id=102... 🌱 Bitwise Asset Management manages $15B+ across 30+ crypto investment products — ETFs, index funds, alpha, staking, and more. https://bitwiseinvestments.com/ ⚖️ Ethena is a synthetic dollar protocol on Ethereum, offering a crypto-native, non-bank-dependent stablecoin called USDe. It uses a delta-neutral hedging strategy with staked ETH to maintain a $1 peg. https://ethena.fi/ 🔒Sumsub is the leading full-cycle verification platform for the crypto industry, chosen by 8 out of 10 of the world’s largest exchanges. From instant KYC and KYB to automated crypto transaction monitoring, they help VASPs, exchanges, and DeFi platforms prevent fraud, stay compliant, and scale globally. https://sumsub.com/ 💧 Sui is a next-gen Layer 1 making digital asset ownership fast, private, and secure.  https://sui.io/ ♾️ Coinsilium provides vital funding and expert advice to Web3 and AI-powered early-stage technology companies.  https://www.coinsilium.com ___________ FOLLOW BEN ZHOU & BYBIT • Twitter: https://twitter.com/benbybit • LinkedIn: https://www.linkedin.com/in/ben-zhou-b979ba28 • Twitter: https://twitter.com/Bybit_Official FOLLOW WHEN SHIFT HAPPENS Twitter (X): https://x.com/KevinWSHPod   Instagram:  https://www.instagram.com/kevinfollonier_  Linkedin: https://www.linkedin.com/in/kevinfollonier/ Website: https://kevinfollonier.com/ DISCLAIMER The info contained herein is for informational purposes only. Nothing herein shall be construed to be financial, legal, or tax advice. The content of this video is solely the opinions of the speakers who are not a licensed financial advisor or registered investment advisor. Trading cryptocurrencies poses considerable risk of loss. The speakers do not guarantee any particular outcome. 0:00 Introduction 1:39 Please Subscribe 2:04 Why Ben Is Meeting With Prime Ministers 5:52 Partnerships: @JupiterExchange @KASTxyz 6:32 The Most Fun Part About Building In Crypto  8:16 Why Ben Would Go On A Podcast 3 Days After Losing $1.5B 11:00 How Does ByBit Use AI To Run Their Business 17:47 How Do You Measure A $150 Million F1 Sponsorship Deal 21:47 Why Did ByBit Sponsor The Stockholm Opens 23:07 Why Ben Is So Hands On Consistently With ByBit Decisions 25:33 Partnerships: @Ethena @sumsub 30:20 Ben’s Message To Anyone Dealing With A Big Crisis 36:51 How Big Is ByBit Today In Terms Of Key Numbers 37:38 How Do You Take ByBit To The Next Level Beyond 39:09 What’s The Endgame For ByBit 40:03 What Is Byreal 42:34 Does Ben See A World Where DEXes Takeover CEXes 43:13 What Is ByBit Doing With Ethena 46:05 Ben’s Opinions On Hyperliquid As A Competitor 49:34 Partnerships: @Trezor @BitwiseInvest @SuiNetwork 50:30 What’s ByBit Doing To Prepare For An AI Driven World 56:57 What Makes Ben Happy 57:21 Does Ben Feel Happier Now That He’s Worth A Lot Of Money 58:30 One Thing Ben Is Holding Onto That He Should Let Go Of 59:04 What Ben Does With His Money Investing Wise 1:02:58 One Thing Ben’s Learned That You Can Takeaway Today 1:04:11 Who Is Ben Zhou 1:06:20 Closing Thoughts
About When Shift Happens Podcast
When Shift Happens Podcast

When Shift Happens Podcast

By Kevin Follonier

I sit down every week with the most based people in crypto. My goal is to create a safe space to have the deepest and most real conversations with the biggest builders and investors in the industry, as well as to help educate the mainstream people, politicians, celebrities and big Web2 entrepreneurs coming into Web3. Hopefully this platform does its little part in onboarding as many people as possible into the incredible world of opportunities that Web 3 offers, while staying true to crypto’s core values and ethos. Thank you for watching.