Plasma's Successful Launch, Revenue Over TVL & the Future of Pump.fun - Ep. 910
Plasma's Successful Launch, Revenue Over TVL & the Future of Pump.fun - Ep. 910
225 days agoUnchainedLaura Shin
Podcast1 hr 27 min
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Note: AI-generated summary based on third-party content. Not financial advice. Read more.
Quick Insights

Consider the new stablecoin-focused blockchain Plasma and its native token XPL as a primary investment opportunity, representing a direct bet on its ecosystem's success. The project's strategic advantage comes from its partnership with Tether (USDT), offering zero-fee transfers to attract a massive user base. A key upcoming catalyst is the launch of the Plasma One neobank, which aims to drive adoption by offering high yields of 10% or more on stablecoins. When evaluating protocols, focus on fundamental metrics like revenue over potentially misleading ones like TVL to identify genuine network usage, a strength highlighted for chains like Solana (SOL). While the "AttentionFi" trend on platforms like Pump.fun is emerging, it is described as high-risk gambling and should be avoided by most investors.

Detailed Analysis

Plasma (XPL)

  • Plasma is a new Layer 1 blockchain specifically designed to be focused on stablecoins. It has just launched its mainnet and its native token, XPL.
  • The project is generating significant excitement, with its token XPL reaching a market capitalization of roughly $2 billion shortly after launch.
  • Plasma conducted an Initial Coin Offering (ICO) that was open to the public, not just venture capitalists. It was priced at a $500 million valuation and was trading at over a $10 billion valuation at the time of the podcast, representing a significant gain for early participants.
  • The core business model is different from many other blockchains. It aims to have very low transaction fees to encourage use for payments, and will make money from the applications built on top of it. This creates a strong incentive for the Plasma team to build a rich ecosystem of apps.
  • It has a significant first-mover advantage, launching its mainnet months ahead of competitors like Tempo (from Stripe) and a similar chain being built by Circle.
  • A key feature is its close relationship with Tether (USDT), the world's largest stablecoin. Plasma offers zero-fee transfers for USDT, which helps attract Tether's massive user base and liquidity to the new chain.
  • The flagship application will be Plasma One, a "neobank" aiming to provide global users with:
    • A high-yield savings account, with teased yields of 10% or more on stablecoins.
    • A payment card to spend stablecoins easily.
    • This is targeted at Tether's existing user base, particularly in countries with high inflation like Argentina, allowing them to save and transact in a dollar-pegged asset.
  • The utility for the XPL token is still being fully defined, but the expectation is that it will allow holders to earn a share of the revenue generated by the applications on the Plasma network.

Takeaways

  • Plasma represents a new investment theme: stablecoin-focused blockchains. Its success hinges on its ability to attract users with low fees and build a valuable application ecosystem.
  • The XPL token is a direct bet on the success of the Plasma ecosystem. Its potential value is tied to the revenue that applications on the network will generate.
  • The Plasma One neobank is the key product to watch. If it can deliver on its promise of high yields and easy spending, it could drive massive adoption, especially in emerging markets.
  • The project's head start and its strategic alignment with Tether are significant competitive advantages that could help it capture a large share of the growing stablecoin market.

Tether (USDT & USAT)

  • Tether, the issuer of the world's largest stablecoin USDT, is a central player in the Plasma discussion and the broader crypto market.
  • The company is reportedly in talks for a private fundraising round that could value it between $500 billion and $600 billion. This massive valuation, similar to companies like SpaceX, signals immense investor confidence in the future growth of stablecoins.
  • Tether is launching a new, separate stablecoin called USAT. This token is designed to be fully compliant with new U.S. regulations (the "Genius Act").
  • The strategy for USAT is to target large, U.S.-based multinational corporations for use cases like payments and settlement, removing any regulatory concerns they might have had about the original USDT.
  • The speaker believes the stablecoin market will grow much faster than official predictions, potentially exceeding $1 trillion in market cap in less than a year, driven by global demand for dollar-based assets.

Takeaways

  • Tether is pursuing an aggressive two-pronged growth strategy: continuing to dominate the international market with USDT while capturing the U.S. corporate market with the new, fully-regulated USAT.
  • The potential $500 billion+ valuation is a strong bullish signal for the entire stablecoin sector, indicating that major investors see it as a foundational piece of the future financial system.
  • The success of USAT will be a key battleground to watch, as it will compete directly with established players like Circle (USDC) for the lucrative U.S. institutional market.

Solana (SOL) & Protocol Valuation

  • The discussion featured a strong argument from Solana Foundation President Lily Liu that investors should prioritize protocol revenue over Total Value Locked (TVL) when evaluating blockchains.
  • TVL, which measures the total amount of assets deposited in a protocol's smart contracts, can be an easily "gamed" and misleading metric. A protocol can have a high TVL but generate very little actual economic activity or fees.
  • Revenue, which comes from transaction fees and inflationary rewards paid to secure the network, is a much more direct measure of a blockchain's utility and adoption. It shows that people are actually using the network and paying for it.
  • The argument was made that blockchains with a "monolithic" design like Solana are better positioned to capture value for their token holders. This is because they keep all activity, including high-margin "priority fees" (extra fees paid to get a transaction processed faster), on the main chain.
  • In contrast, models that offload activity to Layer 2 networks (L2s) may be giving away this valuable fee revenue, reducing the value that flows back to the main L1 token.

Takeaways

  • As an investor, you should look beyond headline metrics like TVL. Dig deeper to find a protocol's revenue to understand if it has real, sustainable usage.
  • A high TVL paired with low revenue can be a red flag, suggesting the liquidity is passive and not contributing to a vibrant economy.
  • Consider a blockchain's architecture when evaluating its long-term investment potential. The ability to capture fee revenue directly, as argued for Solana, can be a significant factor in how value accrues to the native token.

Pump.fun & "AttentionFi"

  • Pump.fun is a platform on Solana that allows anyone to instantly create and trade meme coins. The discussion positions it as the forefront of a new trend where entertainment, culture, and financial speculation become inseparable.
  • The core thesis is that the relationship between content creators (streamers, influencers) and their audience is evolving into one of direct financial participation, a theme dubbed "AttentionFi".
  • This model contrasts with incumbent streaming platforms like Twitch (which takes a 50% revenue cut) and Kick (which takes 5%). On these platforms, it's very difficult for smaller creators to earn significant income. Pump.fun allows creators to monetize from day one.
  • High-Risk Warning: The speaker is very clear that activity on Pump.fun is a form of gambling, comparing it to "slot machines." It is acknowledged that the vast majority of participants lose money.
  • A provocative point was made that "rug pulls" (where a creator sells their tokens and abandons the project) are not necessarily career-ending but can be seen as a "narrative climax" or part of the entertainment for this new generation of terminally online users.

Takeaways

  • Pump.fun represents a new, highly speculative frontier of crypto that merges content creation with financial markets. It is not suitable for traditional investors and should be viewed as entertainment or gambling.
  • The trend of "AttentionFi" is one to watch. It could fundamentally change how creators monetize their work and how audiences engage with them, allowing fans to have a direct financial stake in a creator's success.
  • In the future, this model could evolve beyond pure speculation into more structured "creator coin tokenomics," where tokens grant holders real utility like exclusive access, discounts, or even a share of the creator's revenue, similar to a Kickstarter campaign.

Other Noteworthy Mentions

  • Circle (USDC): The issuer of the USDC stablecoin is exploring making its transactions reversible. This is a controversial move that goes against blockchain's core principle of immutability, but it is designed to attract traditional financial institutions that require mechanisms to handle fraud and disputes. This is a key development to watch for institutional adoption.
  • Hyperliquid (HYPE): A proposal to cut the supply of the HYPE token by 45% has sparked debate. The goal is to provide a more accurate valuation by removing uncirculated tokens from the calculation, highlighting an ongoing issue in crypto of how to properly value projects with large token supplies.
  • Aster (ASTER): A decentralized exchange for perpetual futures that has seen a massive surge in trading volume, briefly overtaking its rival Hyperliquid. It is backed by Binance founder CZ's family office, but some in the community have raised questions about its degree of decentralization.
  • Cloudflare (NetDollar): The major web infrastructure company announced plans to launch its own stablecoin, NetDollar. It is designed specifically to power micropayments for the emerging AI-driven internet. This is a strong signal of mainstream corporate interest in using stablecoins to build new financial infrastructure.
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Episode Description
How do stablecoin-first blockchains win distribution? Does TVL actually map to value? And why speculation may become the default language of online culture. In this 3-part episode, we explore three different important stories. Segment 1: CoinFund’s Seth Ginns explains how newly launched stablecoin chain Plasma aims to compete, plus why the “stablecoin race” with Circle and Stripe is just beginning. Segment 2: Solana Foundation president Lily Liu lays out why revenue—not TVL—should be crypto’s north-star metric, whether TVL can be easily gamed, and what a better DeFi metric stack looks like. Segment 3: Figment Capital’s James Parillo makes the case for Pump.fun and “AudienceFi”: how creator coins can financialize streaming, whether token collapses are a feature, and why both perps and memecoins rhyme with gambling. Thank you to our sponsors! TOKEN2049 - Get 15% off with code UNCHAINED Binance Guests: James Parillo, General Partner at Figment Capital Lily Liu, President of Solana Foundation Seth Ginns, Managing Partner and Head of Liquid Investments at CoinFund Learn more about your ad choices. Visit megaphone.fm/adchoices
About Unchained
Unchained

Unchained

By Laura Shin

Crypto assets and blockchain technology are about to transform every trust-based interaction of our lives, from financial services to identity to the Internet of Things. In this podcast, host Laura Shin, an independent journalist covering all things crypto, talks with industry pioneers about how crypto assets and blockchains will change the way we earn, spend and invest our money. Tune in to find out how Web 3.0, the decentralized web, will revolutionize our world. Disclosure: I'm a nocoiner.