Why The Future of Interactive Streaming Is Onchain with Jesse Pollak
Why The Future of Interactive Streaming Is Onchain with Jesse Pollak
Podcast22 min 14 sec
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Note: AI-generated summary based on third-party content. Not financial advice. Read more.
Quick Insights

Coinbase (COIN) presents a significant investment opportunity driven by its Base blockchain, which is poised to become a core platform for the next-generation creator economy. Investors should monitor the growth of the Base ecosystem, particularly the adoption of its consumer-facing Base App, as a key catalyst for COIN. For higher-risk exposure, consider the emerging theme of Creator Coins, focusing on those with clear utility like token-gating or on-stream interactivity rather than pure speculation. The success of creators integrating their coins with platforms like Zora for content and CalShe for prediction markets will validate this new asset class. Ultimately, the growth of these applications on Base serves as a strong bullish indicator for Coinbase itself.

Detailed Analysis

Coinbase (COIN)

• The discussion is extremely bullish on Base, the Layer 2 blockchain developed by Coinbase, positioning it as a core driver of the next-generation creator economy. The guest, Jesse Pollak, is the creator of Base. • The podcast demonstrates a new application built on Base called "Control the Stream," which enables on-chain fan interactions like voting and tipping directly within a live stream. This is highlighted as a unique feature that platforms like Twitch and Kick do not have. • A poll was created live on the show asking if the Base App will become a top 10 app in the app store by the end of the year, indicating high ambitions and confidence in its growth potential. • The core value proposition of building on Base for creators is the ability to own their fan relationships and monetization, potentially keeping 95% of the value they create, a stark contrast to the small percentage they receive from traditional Web2 platforms.

Takeaways

Base is presented as a significant, long-term growth catalyst for Coinbase. Its success could lead to a massive increase in transaction volume and the adoption of a new wave of consumer-facing crypto applications. • Investors should monitor the growth and adoption metrics of the Base ecosystem, such as the number of active developers, new applications (mini-apps), daily active users, and transaction volume. • The success of the Base App in major app stores could be a key indicator of mainstream adoption and a bullish signal for COIN.


Creator Coins (Investment Theme)

• The podcast presents a strong bullish case for the future of Creator Coins, suggesting that "every creator is going to have a coin." The discussion focuses on the evolution from speculative assets to coins with real, integrated utility. • A key distinction is made between simply launching a coin for profit (the "wrong way") and integrating it deeply into a creator's ecosystem to enhance the fan experience (the "right way"). • Key utility and value accrual mechanisms discussed for successful creator coins include: - Token-gating: Using the coin to grant access to exclusive content or participation in events. - Interactivity: Using the coin for on-stream actions like voting, tipping, or participating in prediction markets. - Content Pairing: Linking the creator coin to the sale of digital content (e.g., video clips, memes). As seen with the Zora platform, when fans buy content, it drives demand for the creator's primary coin.

Takeaways

• This is a high-risk, high-reward emerging asset class. The insight is to look beyond the hype and focus on creator coins that have clear and sustainable utility. • When evaluating a creator coin, ask how it is being used. Does it unlock new experiences and create a flywheel effect where fan engagement drives value back to the coin and the creator? • The discussion suggests that the most successful creators in this space will be those with a long-term vision who are intrinsically motivated to build a better community, rather than those looking for a short-term cash grab. Investors should favor projects with this ethos.


Ecosystem Platforms to Watch

• The transcript mentions several platforms that are key components of the on-chain creator economy being built on Base. While not direct investments themselves, their growth is a strong indicator of the health of the ecosystem. • Zora: Mentioned as a pioneering platform for integrating creator coins with the content itself. Their model, where buying content also supports the creator's main coin, is presented as a blueprint for building sustainable value. • CalShe: Named as the official prediction markets partner for the podcast's on-chain streaming app. The plan is to bring their markets on-chain via the Base App, which would add another layer of utility and engagement.

Takeaways

• The development of infrastructure platforms like Zora (for content) and CalShe (for prediction markets) is crucial for the creator coin thesis to succeed. • Investors interested in the Base ecosystem should monitor the progress and integration of these and similar platforms. Their success validates the idea that real-world use cases are being built, moving beyond pure speculation.

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Episode Description
Today we sit down with Jesse Pollak to cover:-How Base Flips the 95% Platform Tax on Creators-Control the Stream: Viewers as Remote Controllers-Creator Coins Done Right vs. Wrong-Why Mini-Apps Are the Future of Interactive Media-Building Creator Capital Markets from Scratch-The Emergence of Onchain Streaming Economies --- Website: https://therollup.co/ Spotify: https://open.spotify.com/show/1P6ZeYd9vbF3hJA2n7qoL5?si=f5ab82aaf7e2428d Podcast: https://therollup.co/category/podcast Follow us on X: https://www.x.com/therollupco Follow Rob on X: https://www.x.com/robbie_rollup Follow Andy on X: https://www.x.com/ayyyeandy Join our TG group: https://t.me/+8ARkR_YZixE5YjBh The Rollup Disclosures: https://therollup.co/the-rollup-discl 𝗗𝗜𝗦𝗖𝗟𝗔𝗜𝗠𝗘𝗥: 𝘐𝘯𝘷𝘦𝘴𝘵𝘪𝘯𝘨 𝘪𝘯 𝘤𝘳𝘺𝘱𝘵𝘰𝘤𝘶𝘳𝘳𝘦𝘯𝘤𝘺 𝘢𝘯𝘥 𝘋𝘦𝘍𝘪 𝘱𝘭𝘢𝘵𝘧𝘰𝘳𝘮𝘴 𝘤𝘰𝘮𝘦𝘴 𝘸𝘪𝘵𝘩 𝘪𝘯𝘩𝘦𝘳𝘦𝘯𝘵 𝘳𝘪𝘴𝘬𝘴 𝘪𝘯𝘤𝘭𝘶𝘥𝘪𝘯𝘨 𝘵𝘦𝘤𝘩𝘯𝘪𝘤𝘢𝘭 𝘳𝘪𝘴𝘬, 𝘩𝘶𝘮𝘢𝘯 𝘦𝘳𝘳𝘰𝘳, 𝘱𝘭𝘢𝘵𝘧𝘰𝘳𝘮 𝘧𝘢𝘪𝘭𝘶𝘳𝘦 𝘢𝘯𝘥 𝘮𝘰𝘳𝘦. 𝘈𝘵 𝘤𝘦𝘳𝘵𝘢𝘪𝘯 𝘱𝘰𝘪𝘯𝘵𝘴 𝘵𝘩𝘳𝘰𝘶𝘨𝘩𝘰𝘶𝘵 𝘵𝘩𝘪𝘴 𝘤𝘩𝘢𝘯𝘯𝘦𝘭, 𝘸𝘦 𝘮𝘢𝘺 𝘦𝘢𝘳𝘯 𝘢 𝘤𝘰𝘮𝘮𝘪𝘴𝘴𝘪𝘰𝘯 𝘰𝘳 𝘧𝘦𝘦 𝘢𝘴 𝘢 𝘴𝘱𝘰𝘯𝘴𝘰𝘳𝘴𝘩𝘪𝘱, 𝘪𝘧 𝘵𝘩𝘪𝘴 𝘪𝘴 𝘵𝘩𝘦 𝘤𝘢𝘴𝘦 𝘸𝘦 𝘸𝘪𝘭𝘭 𝘢𝘭𝘸𝘢𝘺𝘴 𝘮𝘢𝘬𝘦 𝘴𝘶𝘳𝘦 𝘪𝘵 𝘪𝘴 𝘤𝘭𝘦𝘢𝘳. 𝘞𝘦 𝘢𝘳𝘦 𝘴𝘵𝘳𝘪𝘤𝘵𝘭𝘺 𝘢𝘯 𝘦𝘥𝘶𝘤𝘢𝘵𝘪𝘰𝘯𝘢𝘭 𝘤𝘰𝘯𝘵𝘦𝘯𝘵 𝘱𝘭𝘢𝘵𝘧𝘰𝘳𝘮, 𝘯𝘰𝘵𝘩𝘪𝘯𝘨 𝘸𝘦 𝘰𝘧𝘧𝘦𝘳 𝘪𝘴 𝘧𝘪𝘯𝘢𝘯𝘤𝘪𝘢𝘭 𝘢𝘥𝘷𝘪𝘤𝘦. 𝘞𝘦 𝘢𝘳𝘦 𝘯𝘰𝘵 𝘱𝘳𝘰𝘧𝘦𝘴𝘴𝘪𝘰𝘯𝘢𝘭𝘴 𝘰𝘳 𝘭𝘪𝘤𝘦𝘯𝘴𝘦𝘥 𝘢𝘥𝘷𝘪𝘴𝘰𝘳𝘴.
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