TikTok valued at only $14 billion — Scott Galloway and Ed Elson
TikTok valued at only $14 billion — Scott Galloway and Ed Elson
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Note: AI-generated summary based on third-party content. Not financial advice. Read more.
Quick Insights

A significant investment opportunity may arise from a potential TikTok US IPO in the future. A current deal being discussed values the company at a mere $14 billion, while its fair market value is estimated to be over $150 billion based on revenue comparisons to Meta (META). Investors should closely monitor news for a public offering, as it could value the company between $150 billion and $250 billion. This discrepancy presents a potential 10x return for early investors, though the opportunity for the public would be at the IPO price. However, be aware that any investment in a future TikTok US entity carries substantial political risk that could jeopardize the company's structure.

Detailed Analysis

TikTok (Private Company)

  • A potential deal is being discussed that values TikTok US at $14 billion.
  • The speaker estimates TikTok US will generate between $15 billion and $20 billion in revenue this year.
  • Using Meta (META) as a comparison, which trades at 10 times its revenue, the speaker suggests a fair valuation for TikTok US would be around $150 billion.
  • If the deal closes, the speaker anticipates a future Initial Public Offering (IPO) that could value the company between $150 billion and $250 billion.
    • This would represent a potential 10x return for the initial investors in the $14 billion deal.
  • Sentiment: The speaker is highly bearish on the deal itself, calling it "corruption" and an "illegal deal." However, they are implicitly bullish on the underlying value of the business, given the massive valuation discrepancy.
  • Risk Factors:
    • The speaker is skeptical that the deal will actually close.
    • A major political risk is highlighted: a future US administration could potentially try to "unwind" the deal, creating significant legal and financial uncertainty for the company and its investors.

Takeaways

  • The key insight is the massive difference between the proposed $14 billion deal price and the speaker's estimated fair market value of $150 billion+.
  • While TikTok is currently private and not available to public investors, this discussion highlights a potential future opportunity. Investors should monitor news for a potential TikTok US IPO.
  • If an IPO occurs, investors should be aware that the valuation could be significantly higher than the initial deal price, potentially in the $150 billion to $250 billion range.
  • Any investment in a future TikTok US entity carries substantial political risk. The structure of the current deal is seen as controversial and could face legal challenges, potentially jeopardizing the investment.

Meta (META)

  • Meta is mentioned as a valuation benchmark for a large, profitable social media company.
  • The speaker notes that Meta is valued at approximately 10 times its revenues. This multiple is used to project a potential fair value for TikTok.

Takeaways

  • The discussion uses Meta's 10x revenue multiple as a standard for valuing top-tier social media assets.
  • Investors can use this metric as a quick reference point when evaluating the valuation of other companies in the social media and digital advertising sector to see if they are trading at a premium or discount compared to a market leader like Meta.
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About The Prof G Pod – Scott Galloway
The Prof G Pod – Scott Galloway

The Prof G Pod – Scott Galloway

By @theprofgpod

NYU Professor, best-selling author, business leader and serial entrepreneur Scott Galloway cuts through the biggest stories in ...