Your brain is a master storyteller. The problem? It’s also an unreliable narrator. We like to think our beliefs are built on facts, logic, and careful reasoning. But psychologist and author Owen Fitzpatrick argues that the process often works in reverse: we decide what feels true, then search for evidence that proves us right. This can reinforce limiting beliefs, fuel political polarization, and make us surprisingly susceptible to propaganda. In this conversation with guest host Michael Kovnat, Owen explores how these narratives shape our confidence, identity, and decisions — and what it takes to change them. 📖 Inner Propaganda: Leading Hearts and Minds Through Turbulent Times by Owen Fitzpatrick 🎥 The Next Big Idea is now on YouTube! You can find our episodes here. 📱 Follow Rufus on LinkedIn, subscribe to our Substack, or send us an email at podcast@nextbigideaclub.com. 🎁 The best way to support the show is by becoming a Next Big Idea Club member. 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