
Investors should consider Shopify Inc. (SHOP) as a primary digital commerce investment, as its seamless infrastructure and built-in AI tools like Sidekick solidify its competitive moat in small-business retail. Within the broader Software-as-a-Service (SaaS) space, target growth opportunities in AI productivity and workflow intelligence tools that deliver measurable efficiency gains to enterprise knowledge workers. Additionally, look for investment exposure in the emerging health, wellness, and functional supplements sector by backing consumer packaged goods (CPG) brands that focus on clinically validated, all-in-one daily nutrition.

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The Next Big Idea is a weekly series of in-depth interviews with the world’s leading thinkers. Join hosts Rufus Griscom and Caleb Bissinger — along with our curators, Malcolm Gladwell, Adam Grant, Susan Cain, and Daniel Pink — for conversations that might just change the way you see the world. New episodes every Thursday.