Your Workplace is Instrumental for a Better Future. Here’s How.
Your Workplace is Instrumental for a Better Future. Here’s How.
Podcast1 hr 34 min
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Note: AI-generated summary based on third-party content. Not financial advice. Read more.
Quick Insights

A growing labor movement presents a significant ESG risk that could pressure corporate profit margins across multiple industries. Starbucks (SBUX) in particular faces material reputational and operational risks from its high-profile and contentious battle with union organizers. Investors should also monitor similar labor organizing activities at large companies like Amazon (AMZN) and even high-growth EV makers such as Rivian (RIVN). In the tech sector, employee activism at firms like Google (GOOGL) presents a reputational risk that can impact company strategy even without formal unionization. Consider reviewing your portfolio for companies with poor labor relations, as this trend poses a long-term threat to profitability and shareholder returns.

Detailed Analysis

Starbucks (SBUX)

  • The podcast extensively discusses the Starbucks Workers United (SBWU) unionization effort, characterizing it as a key example of a new "worker-to-worker" organizing model.
  • The company is accused of significant and illegal union-busting activities. The guest states that Starbucks broke labor law more than 2,000 times.
  • It is noted that even after workers successfully vote to form a union, getting a first contract from the company is "exasperatingly difficult" due to the company's resistance.
  • The founder, Howard Schultz, is mentioned and criticized directly in a TikTok video by a fired worker, who calls him a "heartless monster" for the company's treatment of its employees.
  • The unionization effort is portrayed as a long, difficult battle for workers, but one they feel is necessary. The guest notes the fight is now in its third year.

Takeaways

  • Investors should be aware of the significant and ongoing labor organizing activity at Starbucks. This represents a material ESG (Environmental, Social, and Governance) risk.
  • The company's alleged illegal union-busting tactics could lead to continued negative press, reputational damage, and potential legal penalties.
  • Successful unionization could lead to higher operating costs for the company in the form of increased wages, benefits, and different working conditions, which could impact profit margins.
  • The prolonged nature of this conflict suggests a risk of continued operational disruptions and a potential impact on employee morale and customer experience.

Amazon (AMZN)

  • Amazon is mentioned as a "behemoth" company where union organizing is logistically difficult due to its massive scale.
  • The discussion implies that traditional, staff-intensive organizing models are not viable for a company the size of Amazon, making worker-led organizing more critical.
  • The guest notes that you cannot elect a new leader of Amazon the way you can in a union, highlighting the difference in power structures.
  • Chris Smalls, an Amazon labor organizer, is highlighted as a "labor icon" who became popular and influential, demonstrating the cultural impact of these organizing efforts.

Takeaways

  • Similar to Starbucks, Amazon faces risks from growing labor organizing movements. While challenging for organizers, any success could have significant financial implications.
  • The "worker-to-worker" organizing model, which is harder for companies to counter, is seen as the path forward for unionizing large companies like Amazon.
  • Investors should monitor labor relations at Amazon as a key ESG factor. Successful organizing could lead to increased labor costs and potential supply chain disruptions.

Rivian (RIVN)

  • Rivian, the electric vehicle (EV) company, is mentioned as a place where worker organizing is happening.
  • A worker organizer from Rivian is quoted, emphasizing the sense of community and solidarity built through the organizing process.
  • The quote highlights a desire to move away from an individualistic mindset ("my family against the world") toward a more collective one.

Takeaways

  • The presence of organizing activity at a newer, high-growth company like Rivian indicates that labor movements are not confined to legacy or service-industry companies.
  • Investors in the EV sector should not assume these modern companies are immune to unionization efforts. This trend could impact the entire sector's cost structure and labor dynamics over time.

Google (Alphabet) (GOOGL)

  • Google is used as an example of "pre-majority unionism," where workers organize and act collectively without a formal union election.
  • The Alphabet Workers Union is mentioned, with 1,400 employees who have organized to challenge management decisions, such as the company's work with ICE (Immigration and Customs Enforcement).
  • This form of organizing allows workers, including tech and gig workers who may be legally barred from formal unions, to build power and pressure the company on specific issues.

Takeaways

  • Even without formal unionization, internal employee activism at companies like Google can create pressure and influence corporate policy.
  • This "pre-majority unionism" represents a form of reputational and operational risk, as organized employees can publicly challenge company projects and ethics.
  • Investors in the tech sector should be aware that employee dissent is becoming more organized and strategic, potentially impacting company strategy and talent retention.

Investment Theme: The Resurgence of Labor Power (ESG Risk)

  • The central theme of the podcast is the growing power of the labor movement, driven by a tight labor market (during the pandemic), youth radicalization, and new digital organizing tools.
  • The guest argues that increased worker power is a significant threat to corporate profits, quoting an Australian real estate mogul who said, "unemployment needs to jump 40, 50 percent... We need to remind people that they work for the employer, not the other way around."
  • The discussion highlights that union workers earn 13.5% more than non-union counterparts and are far more likely to have employer-provided healthcare (96% vs. 69%).
  • The ultimate goal for the labor movement is described as sectoral bargaining, where standards (like wages) are set across an entire industry (e.g., all baristas, not just Starbucks baristas), rather than company by company. This would "take wages out of competition."

Takeaways

  • The rise of labor organizing is a major macroeconomic trend that investors should monitor. It poses a direct risk to corporate profit margins through demands for higher wages and better benefits.
  • This trend is a critical Social ("S") factor in ESG investing. Companies with poor labor relations and aggressive anti-union tactics (like Starbucks) face significant reputational and operational risks.
  • The potential shift towards sectoral bargaining would be a transformative event for the US economy, fundamentally changing the competitive landscape for entire industries by standardizing labor costs.

Investment Theme: Electric Vehicle (EV) Sector

  • The podcast touches on the EV sector through mentions of Rivian (RIVN), Tesla (TSLA), and Chinese competitor BYD (BYDDF).
  • The discussion highlights that the US market is protected by high tariffs on Chinese EVs. For example, a luxury EV from BYD that costs $10,000 is unavailable, forcing consumers to buy more expensive American-made EVs.
  • The guest argues that this protectionism, combined with a lack of strong union pressure, reduces the incentive for American auto companies to innovate compared to global competitors.
  • Labor organizing is shown to be present in the sector, with the example of workers at Rivian.

Takeaways

  • The competitiveness of the US EV market is heavily influenced by government policy, specifically protectionist tariffs. Any change in this policy could dramatically impact companies like Tesla and Rivian.
  • Investors should consider the role of government protectionism when evaluating the long-term strength and innovation of US automakers.
  • The EV sector is not immune to the broader labor organizing trend, which could introduce new cost pressures and operational dynamics in the future.

Mentioned Financial Services

  • Fidelity: An advertisement highlights Fidelity as a brokerage that makes it easier to choose investments like stocks, ETFs, and mutual funds through a step-by-step process and recurring investment options.
  • Domain Money: An advertisement features Domain Money as a financial planning service with certified financial planners who provide strategic advice on asset allocation and cash cushions for a flat fee.
    • Disclosure: The host, Katie Gatti Tosan, states she is a real client of Domain Money and receives compensation for promoting the service.

Takeaways

  • For individuals looking to start investing or manage their existing investments, Fidelity is presented as a user-friendly brokerage platform.
  • For those seeking personalized financial advice, Domain Money is presented as an option that offers comprehensive planning with a transparent, flat-fee structure.

Other Mentioned Companies

  • Apple (AAPL): Mentioned in an ad for the Apple Card, which offers 3% daily cash back on all Apple purchases and services.
  • Intel (INTC): Mentioned as an example of the US government shifting away from pure free-market ideology by taking a large stake in the company to bolster domestic semiconductor production.
  • General Motors (GM): Used as an example of a traditional corporation where leadership cannot be voted out by workers, unlike in a democratic union.
  • Trader Joe's: Mentioned as a workplace where an employee was inspired to begin unionizing after seeing a similar plotline on the TV show Superstore.
  • Mint Mobile: Mentioned in an ad as a low-cost wireless provider with plans starting at $15 a month. The host notes she has used the service since 2021.
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Episode Description
I sat down with assistant professor of labor studies and author of We Are the Union, Eric Blanc, to discuss: the euphoria and struggle of movement-building as a response to hopelessness, how mid-century suburban development undermined labor power, and why understanding (and wielding) economic leverage is critical. (05:22): The pushback against unions and why unions are essentially about democracy (08:55): How worker-to-worker organizing might be the best path forward against oligarchy (18:45): The story of Morrisha Jones and the importance of leverage (22:15): Why full employment in the economy should be a progressive priority (27:55): The obstacles that appear after a union's been formed, but before a contract's been reached (36:24): How "vibes" and culture play a role in building a movement (43:00): How unions can flourish beyond a manufacturing economy, and how the country's structure has changed since the 1930s (47:20): The impact of suburbanization on labor power (01:01:33): The connection between social justice movements and broader organizing (01:19:32): How Europe's move to the right, despite its union density, speaks to the future of the US (01:28:04): Tactical next steps and resources Transcripts, show notes, resources, and credits will be available within a week at: ⁠⁠⁠⁠⁠⁠⁠⁠https://moneywithkatie.com/workplace-unions. — Money with Katie’s mission is to be the intersection where the economic, cultural, and political meet the tactical, practical, personal finance education everyone needs. Get your copy of Rich Girl Nation:⁠ ⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠⁠https://moneywithkatie.com/rich-girl-nation⁠⁠⁠⁠⁠ Learn more about your ad choices. Visit megaphone.fm/adchoices
About The Money with Katie Show
The Money with Katie Show

The Money with Katie Show

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Finance bros are out, #RichGirls are in. Join Money with Katie and her guests for conversations about where the economic, cultural, and political meet the practical personal finance education that everyone needs. Listen weekly on Wednesdays.