
Consider LVMH (MC.PA) as a strategic way to gain broad exposure to the luxury sector, given its aggressive acquisition strategy. For a more concentrated, "trophy asset" investment, Hermès (RMS.PA) represents enduring brand value and long-term pricing power. Investors interested in the AI theme should look beyond chipmakers to established enterprise players embedding AI into their core products. Companies like SAP (SAP) and Workday (WDAY) are positioning themselves as key AI platforms for business, creating sticky customer relationships. Finally, be aware that PayPal (PYPL) is facing intense competition in the Buy Now, Pay Later space, which could pressure margins.

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