
Monitor enterprise AI-agent adoption over the next six months, prioritizing evidence of measurable productivity gains and noting security, compliance, and access barriers.
Treat PLTR, HUBS, ASAN, GOOGL, and MSFT as companies to watch for adoption and business impact—not as buy or sell recommendations, since the discussion provides no valuation or stock analysis.
Assess agency and consulting businesses for exposure to AI-driven automation and pricing pressure, while watching for a shift toward more durable training and advisory services.
Track enterprise AI compute and token budgets as a developing cost and capacity issue, particularly by 2027.

By Paul Roetzer and Mike Kaput
The Artificial Intelligence Show (formerly The Marketing AI Show) is the podcast that helps your business grow smarter by making AI approachable and actionable. The AI Show podcast is brought to you by the creators of the Marketing AI Institute, AI Academy for Marketers, and the Marketing AI Conference (MAICON). Hosts Paul Roetzer, founder and CEO of Marketing AI Institute, and Mike Kaput, Chief Content Officer, break down all the AI news that matters and give you insights and perspectives that you can use to advance your company and your career. Join Paul and Mike on The AI Show as they work to accelerate AI literacy for all.