i think there is a lot of truth to this pre taking rekt "seriously" i used to tweet about all sorts of things...trading, ai, memecoins etc etc eventually i realised there was something special behind rekt and the biggest hurdle to achieving it was actually myself when u look around at the "best" projects...not just in crypto but in the world...their founders/operators literally just bleed the project and nothing else being on CT is a double-edged sword, because you generally see so many opportunities swing by, but they also serve as temptations and distractions to what it is you're trying to achieve AI is a big one...can be a proper slippery slope in terms of spending hours on nothingness...but i'm enough of an old man to be self-aware of my vices and stay disciplined to only use it where i think i can specifically benefit @rektdrinks / $REKT, which so far has been great for us internally. healthmaxxing i think is another one, but the good thing there is we're literally also a CPG company, and we organically have to work on that stuff everyday. one thing i realised very early on (from the degenz days) is being a project founder is a fkn grind, there are times when its great and you feel euphoric, but the number of hours/days spent in the grind is far far longer...which means to survive the grind you really have to be i) passionate about what you're doing ii) be good at what you're doing iii) enjoy what you're doing....otherwise it is literally impossible to survive the grind periods. and u definitely want to survive the grind periods because when things get good again, there is no better feeling than seeing your hard work rewarded alongside your community/supporters benefitting. one thing re grail's comments, i'll never relentlessly "bullpost" - coz i don't want to lead people down the garden path, but i will relentlessly post and produce content thru every day of an bear market like we always have to show how hard we are working, and that we'll never leave. $REKT