How Rain Grew To A $2B Company | Charles Yoo-Naut
How Rain Grew To A $2B Company | Charles Yoo-Naut
89 days agoEmpireBlockworks
Podcast1 hr 12 min
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Note: AI-generated summary based on third-party content. Not financial advice. Read more.
Quick Insights

The tokenization of finance through stablecoins represents a massive long-term growth opportunity, with some analysts projecting 100x potential from current levels. Investors can gain exposure to this trend by focusing on Layer-1 blockchains like Solana (SOL), Avalanche (AVAX), and Polygon (MATIC), which are experiencing high demand for stablecoin integration. Solana is a standout due to real-world adoption, evidenced by its partnership with Western Union for remittances. In contrast, premier assets like Bitcoin (BTC) and Ethereum (ETH) are solidifying their role as long-term stores of value. Their primary utility is serving as collateral in decentralized finance rather than being used for daily payments.

Detailed Analysis

Investment Theme: Stablecoins & Tokenization

  • The core thesis of the podcast is that more of the global financial system will inevitably become tokenized, with stablecoins acting as the new, more efficient financial rails.
  • A guest on the podcast noted that stablecoins currently represent only about 1% of US dollars, suggesting a potential for 100x growth from current levels. In terms of user adoption, the growth potential could be even higher, at 1000x to 10,000x.
  • The primary benefit of stablecoins is making money movement faster, cheaper, and global. They can upgrade the existing financial system "under the surface" without requiring consumers to change their habits (e.g., still using a card, but the settlement happens via stablecoins).
  • A major driver of adoption is in emerging markets where individuals and businesses seek access to US dollars for savings in countries with volatile local currencies and for cheaper, faster remittances.

Takeaways

  • Bullish Long-Term Outlook: The discussion presents a strong long-term bullish case for the adoption of stablecoins and the broader tokenization of financial assets.
  • Infrastructure Plays: Companies building the infrastructure to support stablecoin payments (like Rain, the company featured) are positioned to benefit directly from this trend. This suggests looking at B2B (business-to-business) companies that enable this transition.
  • Focus on Utility: The growth is being driven by real-world utility, particularly in emerging markets for dollar savings and cross-border payments, not just crypto trading.

Visa (V)

  • The discussion highlights how new fintech companies like Rain are leveraging Visa's existing network to bring stablecoin utility to millions of merchants. Rain is a principal member of Visa, allowing them to settle transactions directly with the network using stablecoins.
  • This model reduces costs and capital requirements. For example, traditional card issuers must hold four days of reserves as collateral for weekend settlement, while Rain only needs to hold one day's worth due to 24/7 stablecoin settlement.
  • A potential long-term risk for Visa's business model was mentioned: interchange fees (the fee merchants pay on every card transaction) are likely to get compressed over time due to the efficiencies introduced by blockchain technology.

Takeaways

  • Short-Term Partnership: In the short to medium term, Visa benefits from partnerships with crypto-native companies that drive more volume through its network.
  • Long-Term Headwind: The core thesis of stablecoins is to reduce transaction costs. This could eventually pressure Visa's interchange fee revenue, which is a cornerstone of its business model. Investors should monitor how Visa adapts to this technological shift.

Layer-1 & Layer-2 Blockchains

  • The choice of which blockchain to use is driven by customer demand. This indicates that chains with high user and developer activity are attracting the most integration interest.
  • Chains with high current demand for stablecoin integrations include Solana (SOL), Base, Avalanche (AVAX), and Polygon (MATIC).
  • Solana (SOL) was specifically mentioned in the context of a partnership with Western Union to build a stablecoin-based remittance flow.
  • There is growing interest from traditional institutions in privacy-focused chains, as privacy is a base assumption in traditional finance that is absent on public blockchains.

Takeaways

  • Ecosystem Growth Indicator: Demand for stablecoin infrastructure on a specific blockchain is a strong positive signal for that ecosystem's health and growth potential.
  • Follow the Integrations: Investors can view partnerships like Western Union on Solana as a sign of real-world adoption that could drive future transaction volume and value for the native token.
  • Emerging Narrative: The need for privacy in institutional finance could become a significant catalyst for chains that can offer compliant privacy solutions.

Bitcoin (BTC) & Ethereum (ETH)

  • The podcast reinforces the narrative that assets like Bitcoin and Ethereum are viewed by holders as long-term investments, similar to stocks, rather than something to be used for daily payments.
  • The guest notes that most people do not want to spend their BTC or ETH because they are holding them for long-term appreciation and because spending them creates a taxable event with every transaction.
  • A key use case mentioned is as collateral for loans. The transcript references Coinbase's crypto-backed loan product, where users can borrow USDC against their BTC or ETH holdings.

Takeaways

  • Store of Value Thesis: The discussion supports the "store of value" or "digital gold" thesis for Bitcoin and Ethereum, rather than the "medium of exchange" thesis.
  • DeFi Utility: The primary utility for these assets in the near term, outside of holding, appears to be within the DeFi ecosystem as productive collateral for borrowing and lending.

Investment Theme: On-Chain Credit

  • On-chain credit is presented as a functional and growing use case. The featured company, Rain, borrows from on-chain lenders like the Credit Coupe protocol to manage its daily liquidity needs for Visa settlements.
  • Rain tokenizes its future credit card receivables and uses them as collateral to borrow stablecoins, with repayments happening programmatically through smart contracts.
  • The guest noted that undercollateralized on-chain lending (lending without full collateral, similar to traditional credit) remains a largely unsolved problem, primarily due to the need for identity and legal recourse.

Takeaways

  • Real-World Application of DeFi: This is a prime example of a real business using DeFi protocols for its core operations, demonstrating the utility of on-chain credit markets.
  • Opportunity & Risk: The on-chain credit sector is developing, but the challenge of undercollateralized lending highlights that it is still in its early stages. Protocols that can safely solve this problem could have massive growth potential.
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Episode Description
This week, Charles Yoo-Naut joins the show to unpack Rain's explosive growth and what's next for crypto payments. We deep dive into the Rain origin story, their recent $250M fundraise, partnering with Visa, who wins the crypto card race, how Rain grew to a $2B company, and more. Enjoy! -- Follow Charles: https://x.com/cnaut Follow Jason: https://x.com/JasonYanowitz Follow Empire:https://x.com/theempirepod -- Coinbase crypto-backed loans, powered by Morpho, enable you to take out loans at competitive rates using crypto as collateral. Rates are typically 4% to 8%. Borrow up to $5M using BTC as collateral and up to $1M using ETH as collateral. Manage crypto-backed loans directly in the Coinbase app with ease. Learn more here: https://www.coinbase.com/onchain/borrow/get-started?utm_campaign=0126_defi-borrow_blockworks_empire&marketId=0x9103c3b4e834476c9a62ea009ba2c884ee42e94e6e314a26f04d312434191836&utm_source=empire -- "Mantle Global Hackathon 2025 is live! Running from Oct 22 to Dec 31, Mantle invites builders to design the future of Real-World Assets (RWAs) on its modular L2 stack. Key Highlights: - $150,000 Prize Pool + Grants & Incubation opportunities - Access to Bybit's 7M+ verified users - Judges from Bybit Ventures, Spartan, Animoca Brands - 6 Tracks: RWA/RealFi, DeFi, AI, ZK, Infra, GameFi Join the Hackathon: https://www.hackquest.io/vi/hackathons/Mantle-Global-Hackathon-2025" -- This Empire episode is brought to you by VanEck. Learn more about the VanEck Onchain Economy ETF (NODE): http://vaneck.com/EmpireNODE An investment in the Fund involves a substantial risk and is not suitable for all investors. It is possible to lose your entire principal investment. The Fund may invest nearly all of its net assets in either Digital Transformation Companies and/or Digital Asset Instruments. The Fund does not invest in digital assets or commodities directly. Digital asset instruments may be subject to risks associated with investing in digital asset exchange-traded products (“ETPs”), which include the historical extreme volatility of the digital asset and cryptocurrency market, as well as less regulation and thus fewer investor protections, as these ETPs are not investment companies registered under the Investment Company Act of 1940 (“1940 Act”) or commodity pools for the purposes of the Commodity Exchange Act (“CEA”). Investing involves substantial risk and high volatility, including possible loss of principal. Visit vaneck.com to read and consider the prospectus, containing the investment objective, risks, and fees of the fund, carefully before investing. © Van Eck Securities Corporation, Distributor, a wholly owned subsidiary of Van Eck Associates Corporation. -- Uniswap’s Trading API offers plug-and-play access to deep onchain and off-chain liquidity, delivering enterprise-grade crypto trading without the complexity - from one of the most trusted teams in DeFi. Click to get started with seamless, scalable access to Uniswap’s powerful onchain trading infrastructure. https://hub.uniswap.org/?utm_source=blockworks&utm_medium=podcast&utm_campaign=ww_web_bw_awa_trading-api_20251117_podcast_clicks -- Timestamps: (00:00) Introduction (00:52) The Rain Origin Story (15:23) Partnering With Visa (30:05) The Opportunity In Emerging Markets (36:48) Ads (Coinbase, Mantle, VanEck, Uniswap) (40:16) The Crypto Card Race, Agentic Payments & Onchain Credit (48:00) What Chains Does Rain Work With? (53:28) Rain’s Journey To Raising $250m (01:03:00) How Rain Grew To A $2B Company -- Disclaimer: Nothing said on Empire is a recommendation to buy or sell securities or tokens. This podcast is for informational purposes only, and any views expressed by anyone on the show are solely our opinions, not financial advice. Santiago, Jason, Rob and our guests may hold positions in the companies, funds, or projects discussed.
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