Used as a valuation benchmark; currently more expensive than Celsius based on growth metrics.

Trading at a 3.9x sales multiple, used as a valuation benchmark for Blank Street Coffee.

Reported a strong quarter with a 70% EPS beat, 30% revenue growth, and achieved profitability, causing the stock to rise 14-15% after hours.

A speculative bullish idea based on strong app usage data, which has historically correlated with sales, and the potential to benefit from negative consumer sentiment surrounding Starbucks.